Xenia Consulting
  • Home
  • Services
    • Campaign Management Services
    • Content Marketing
    • Content Research
    • Social Media Marketing
    • Explainer Videos
    • Graphic Design Services
    • List Building
    • Search Engine Optimization (SEO)
    • Pay per click
  • About Us
  • Contact Us
  • Blog
  • Get Free Seo Report
×
  • Content Marketing

Acquire new business for your customers with proven digital strategies

June 19, 2017 0 Comment Atul Dhakappa

As a digital marketing firm, your clients look up to you for the most efficient ways to reach their target market and influence their buying decisions. It is quite likely that you have more emphasis on one of the channels and this has been giving you sub-optimal results. You want to move to other channels, but need not necessarily have the skills and capabilities in each of the other channels identified.

If you do not innovate and show results, it is quite likely that the client may move work away from you. What are your options?

Work with an agency that has capabilities in the adjacencies that you are looking for

Having all the necessary skills is never possible for a single agency. You will have some strength areas and some weakness areas. It makes better sense to be conscious about this and build on areas, where you are currently weak.

For e.g. you may have great campaign messaging and execution skills, but do not have the resources or the bandwidth to maintain your lists clean. Also, while scheduling your campaigns, it is common, not to have all the necessary skills in defining the right landing pages and powerful call to actions to ensure effectiveness of your campaigns.

Work as per a clearly defined process metric and a plan, so that you can track down all activities to closure. Having a strong project management rigour also helps in ensuring timely execution.

By having a partner, who can manage much of the execution related to the new marketing channels, you can focus better on client relationships and showcase new ways of winning new business.

At Xenia Consulting, this is really ingrained as part of our culture. With a strong execution ethic, we ensure that our clients objectives are consistently met, no wonder clients really trust us for their back-office marketing support services.

Hope you liked the post, Comments/Feedback welcome

Best Regards,

Atul Dhakappa

Follow us on Twitter | Follow us on LinkedIn | Like us on Facebook

About Atul Dhakappa

Atul is Founder & CEO at Xenia Consulting. He has over 22 years of experience in marketing, across corporates as well as SME,start-ups. Over the last 5 years, he has gained significant expertise and has helped several companies drive growth leveraging digital marketing

View all posts by Atul Dhakappa | Website

Related

Share on Facebook Share
Share on Linkedin Share
Share on Twitter Tweet
Share on Google Plus Share
Send email Mail
Print this Print

Tagged in

  • #digitalmarketing #socialmediamarketing #searchengineoptimization #leadgeneration

Previous Post

Committed to meet marketing objectives

Next Post

Now that you have developed Content, what next – all you need to know

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recent Posts

5 Ways in which Keyword Research can help you February 21, 2019
5 Ways in Which Competitor Research Helps You in Your Messaging February 19, 2019
7 Effective Digital Marketing Strategies for IT/Software Companies February 14, 2019
Top 20 Tips To Increase Your Conversion Rate In Digital Marketing February 12, 2019
2 Actionable Ideas to Increase Website User Engagement February 7, 2019

Signup Form

Follow me on Twitter

Tweets by @@xeniaconsulting
facebook
twitter
youtube
linkedin

Sitemap

  • Campaign Management Services
  • Content Marketing
  • Content Research
  • Explainer Videos
  • Social Media Marketing
  • Graphic Design Services
  • List Building
  • Pay per click
  • Search Engine Optimization (SEO)
  • Blog

Signup Form

Copyright © 2019 Xenia-Consulting. All Rights Reserved.
Share on Facebook Share
Share on Linkedin Share
Share on Twitter Tweet
Share on Google Plus Share
Send email Mail
Print this Print
Share this
X
Share this
Subject:
Message:
Ajax loader
  • Contact Us