Category Archives

Why is Digital marketing analytics so important?

Generally, every company lands in this position where they don’t understand why everyone is insisting on enabling analytics to their marketing efforts. In each company, marketing teams have to focus daily on a lot of elements at the same time like strategies, marketing channels to use, creation of design and content, promotion and repurposing and mainly the timelines. Not just…

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How to Create Remarketing List In Analytics and Google Ads

In an earlier post, we discussed on Remarketing with Google AdWords and its undenied power. here we discuss about Setting up your Google Adwords Remarketing campaign As we already know remarketing feature allows you to customize your search ads campaign for potential customers who have previously visited your site, and bring them back to your site by attracting them also called retargeting. In…

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Enhance your Marketing Strategy with Google Analytics

Google Analytics is a vital tool for digital marketers, SEO analysts and webmasters alike. It is possible to manage and control a significant part of your Marketing Strategy with Google Analytics. For the ability to really understand how effective a digital website campaign has been, to review SEO performance, or to find out how well users are interacting with your…

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