The economy seems to be getting back to normalcy, slowly and surely. Amidst all the mayhem that companies unleashed during the lean period, all the major cost centers and support operations suffered. Marketing, which is still considered as a cost center by many, though it is an important growth engine was one among them. With companies beginning to figure their way forward to get back to growing ways, the focus shifts back to marketing in a big way.What’s a better option, hire and re-train a new marketing team all over or hire specialists in their own function and start outsourcing marketing operations. The answers are varied in different business circumstances. I was studying the merits and de-merits of both the options, . I will share more during the coming blogs.
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Xenia Consulting is a professional digital marketing agency in Pune that leverages inbound marketing to deliver business leads for you. We do this by generating meaningful and relevant content and then driving it effectively to influence your prospects, using a mix of social and digital channels.