Brochure and case studies are important elements of messaging but they are increasingly diminishing in importance. If the buying process has changed, then how can the marketing be done in the same old way?
When you promote your products/services, you use a judicious mix of different channels. It is important that across all your channels, you are propagating along unified messaging themes. You cannot risk diluting your value by talking about different things at different times. After all a brand can only be built by consistent, repetitive and unified …
Ways to Quickly get your Integrated Marketing Collateral Strategy Rolling Read More »
Today, we live in an informed economy. Anybody looking for any product/service can do a proper evaluation before he makes a purchase even without getting in touch with any sales person from that company. It is important to get your marketing collateral up and available at your digital properties. A prospect will look through the …
Get your marketing collateral up in less than 2 weeks Read More »
Xenia Consulting is a professional digital marketing agency in Pune that leverages inbound marketing to deliver business leads for you.