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How Inbound Marketing can Use Social Media To Drive Lead generation

Social media is part of the initial stage where you’re attracting people to your website. It helps you to attract new readers and returning visitors, which is an important part of your inbound marketing strategy. But did you know that you can also use Use Social Media To Drive Lead generation Using Social Media to drive Lead generation Creating great content…

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How Inbound Marketing is steadily replacing Cold Calling

In our earlier post,  Cold Calling to generate leads vs. Inbound Marketing, we talked about why cold calling has been on the decline and why it is not good from your branding perspective. Cold calling has not been completely discarded, but it has steadily become less effective due to the evolution of technology and consumer behavior throughout our society. Inbound Marketing…

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Cold Calling to generate leads versus Inbound Marketing

If you have seen ‘The Wolf of Wall Street’ you will very well remember the scene where Jordan ‘hard sells’ for his fake firm’s pump and dump scam. The premise is that it worked and he made money with unscrupulous methods. This was an example of cold calling to generate leads at its finest. Cold calling to generate leads is…

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