Is Your Website Driving Inbound Leads? Run a health check and improve performance! Take the First Step Towards Improving Your Website Performance Having a performing website is essential for any business as it is the first step for a potential customer to interact with your organisation. Yet, it is not as easy as it sounds. A large number of businesses have to deal with websites that aren’t meeting their marketing performance expectations. They are not delivering leads and not engaging enough for potential customers. Run a website health check to give your website another chance. There are a number of issues that can affect website performance & these can create a bad impression among your potential customers. What are the Issues? Poor website performance is directly linked to the number of engaged visitors at the website which directly contributes to the number of leads you are able to generate from the website. Performance issues include: Poor user experience resulting in less traffic and lower engagement Site not mobile optimized, so not easy to access website across devices Performance and ranking of targeted and relevant keywords for your business Overall site loading time and speed resulting in higher wait times Pages not SEO optimized and so not crawled by Google for better search results Content not optimized for engagement, conversion How We Help? Identifying the root cause of the problem is the first step. At Xenia, we not only identify the problem but also provide comprehensive website performance improvement recommendations for your website. Run a website health check with Xenia Consulting and we will tell you exactly what problems you are facing and how to solve these problems. Improve your website performance today! Difficulty in getting leads from website? Run a website health check and improve performance. Run a website health check! Website Audit Checklist for Performance Improvement Page Speed Website page load time should be less than 3 secs Website Structure Audit Systematic structured website makes navigation easy On Page SEO Audit Search engine optimised webpages with relevant tags Off Page SEO Audit Relevant backlinks to improve page & domain authority Responsive Design Mobile & other device friendly, also test for standard resolutions Conversion Tools Integrated Tools to measure & analysis website traffic & other performances Content Audit Engaging & informational content with relevant facts & figures Security HTTPS, SSL Certificate – Safe & Secured Website Social Media integration Integrations to social media handles (FB, LinkedIn etc.) Technical Audit Keep website optimised for bots to rank effectively Ranking keywords CTRs for relevant keywords and ability to drive traffic Lead Capture Methods Relevant data capture mechanism on website What do you need to do at your website, so that you can convert your website to a lead generation engine? Receive these powerful tips at your mail. Find out now! Download Asset Testimonials Head of Marketing, for a leading IT companyUser engagement at our website was very poor and bounce ratio was very high. The Xenia team helped understand details of the pages most frequented and helped implement a smart interlinking strategy. This helped reduce bounce rates and also helped optimize our CPC across Google Ad campaigns Read MoreHead of Marketing, of a leading ITeS companyOur website was taking way too long to load. This was leading to a very high bounce ratio and very few conversions. The Xenia team helped analyse the situation and helped us with several changes on the website, that helped us improve performance and also conversions Read MorePrincipal Consultant, at a leading automotive consultancy companyIt was a great experience working with Xenia. We were able to get to some innovative ideas on tracking website visitors. The device responsive and third-party integration of tools helped us a lot to build messaging and engage with our prospects, and customers meaningfully. We were also able to create relevance for our solution to specific target markets. Read MoreHead, of Marketing of a leading ITeS companyWhen we decided to revamp our website, we did not have a clear plan of what we wanted to achieve from the website. The Xenia team helped put a detailed plan in place across key website performance parameters, SEO as well as content and confidence building website elements. We now have a well performing site and are able to generate a consistent stream of inquiries from the website Read MoreCEO, at a leading manufacturing companyWe had a good experience, working with Xenia. The team was very professional and helped us in website revamp our SaaS technology company to improve branding & increase market share. This results in 4x Increase in organic traffic. Read More To know more about website audit checklist download our flyer Download Flyer Our Expertise - Technology Our Website Success Stories Revamp website for a B2B Services company to improve UI/ UX & be responsive across devices for better reach We crafted a detailed strategy to plan the entire revamp and modernize the UI/UX. We designed a creative brief that detailed their vision for the new website in line with their brand identity. Driving Outcomes We developed a responsive website with completely refreshed content and UI that gave a significant brand lift for the company. 100% SEO optimized 5+ 3rd party tools integrated 90+ Page speed score Website revamp to match new design theme and outperform all performance parameters We spent time understanding client requirments and developed a website on custom wordpress using Gutenberg. The entire development was done matching to exact design standards provided by the client. Driving Outcomes With the new website, we were able to outperform on all the performance parameters that were set by the client. 100% SEO optimized 5+ 3rd party tools integrated 90+ Page speed score FAQ's Why do a website performance audit? It’s important to know where you can improve your website in order to increase the number of people who convert at the website. With our fresh perspective and detailed website audit checklist, we can help you improve your website and make it more effective. Are there any specific types of website performance audit you provide? A variety of site performance audit are available, each of which focuses on a different component of your site. A usability conversion site assessment examines the aspects of your website that are directly related to how a visitor interacts with your site and provides comments on how to further improve the site. An SEO site evaluation aims to improve your website’s organic search rankings by providing suggestions on SEO factors. How long does a website audit company take to conduct and deliver Website Health Check audit? Depending on the scope of the evaluation and the number of pages to be analysed, a site performance audit might take anywhere from two to four weeks. Can you implement recommended changes in website health check audit? Yes, we have a website design and development team that can implement any improvements that we request. We have a search marketing professional team and a team (including a content writers) that can assist you with implementing the Search Engine Optimization aspects. How can I get a quote for a Website Health Check or site performance audit? You can sign up for our website health check audit and we will get back to you with some fresh ideas to improve website performance. or you can reach out to us at marketing@xenia-consulting.com. How does it make a difference if I use website audit tool instead going for a website audit company? There are a plenty of website audit tool in the market, which helps you know what you can improve in your website same as website audit company. The only difference the company makes is it customised a whole lot more for your website and we detail out every single or small improvement which could make sense. Moreover, audit tools are more error prone. Related Blogs Top 12 Posts Of 2021 To Take The Lead In Your Digital Marketing Strategy Each passing year highlights the changes that occur in the course of technological advancement and strategy changes. Some trends set ...Read More All You Need To Know Before Advertising on Quora for B2B Quora is more than just another social or search platform. It's a cross between a question-and-answer platform and an online ...Read More 10 Tips on Online Reputation Management Previously the PR and reputation management was reserved for celebrities and big brands, but not anymore. Internet and the power ...Read More Want to know what’s missing on your website? Improve website performance today! Run a website health check! Want to redesign your website and content? Reach out for our professional website redesign services Looking for a reliable digital marketing agency? Check B2B Outsourced Marketing Services