What should be your marketing budget for the next year? A Marketing Budget is a detailed roadmap of the total cost which is required to promote your products or services and outlines your marketing strategies, costs and projected results over a period of time. It includes all branding & promotional from advertising and public relations, …
Budgets time- How do you go about planning your marketing budgets? Read More »
In India, we run an April to March financial year and every time, we get to around February/March timeframe, the same dreaded discussion does the rounds in management & board meetings across organizations. Should we fire our sales guys? Why do we get into this situation, what can be done to improve this and ensure predictable …
Is ‘firing your sales guys’ a solution to your growth challenges? Read More »
Xenia Consulting is a professional digital marketing agency in Pune that leverages inbound marketing to deliver business leads for you.