Category Archives

How to Create Effective Facebook Lead Generation Ads

There are several options for lead generations, but many choose Facebook. This is because Facebook has over 1.7 billion monthly active users. It means Facebook provides a major opportunity for marketers to share about their business and services. In this post, let’s look at how to create effective Facebook Lead Generation Ads while ensuring these ads don’t fail and instead…

Read More icon

Top 10 Secrets For Running Facebook Ads For E-commerce Website

The power of Facebook is already known now. It is one of the largest social media networks and an excellent platform for ads. If you have an eCommerce business, you have to work out a properly targeted strategy to advertise on Facebook and leverage its power. With over a billion users, Facebook ads are a great way to boost e-commerce.…

Read More icon

How to increase followers on social media for business

Followers on social media are an extremely important part of the whole game. Though many may say they don’t care about the number of the followers, the truth is that those numbers matter – and they matter a lot! Other users look at your numbers while deciding whether to follow you or not, influencers look at your numbers to think…

Read More icon

Top 10 Ways to Improve Your Facebook Relevance Score

Facebook’s Relevance Score is a rating on a scale of 1-10 that shows how well your Facebook ad is being received by your target audience. A high relevance score can naturally make your Facebook ad campaign very successful. Ads that have a low relevance scores are punished with higher costs, and ads with high relevance scores are rewarded with lower…

Read More icon

Important metrics of Facebook Ad campaigns

You may have put up your Facebook ads and are probably wondering what the next step is. To measure whether your ads are successful, you will need to know which metrics for Facebook ad campaigns are best performing and why. 5 Ideas to Top-up and Generate Marketing Leads Funnel Before we get there, let us talk about some of the important…

Read More icon

15 reasons your Facebook ads fail and how to fix them

One of the most popular social platforms these days is Facebook because it yields great results at low costs. A Statista study showed that Facebook is used more than LinkedIn for marketing. While 89% of B2B businesses use Facebook, 81% use LinkedIn. Yet, many brands still end up going wrong with Facebook ads. Of course, that doesn’t mean that Facebook…

Read More icon

3 steps to B2B social media marketing success for your business

When social media platforms emerged in the marketing arena, B2B companies were initially sceptical about using them as a content marketing tool. While their B2C counterparts largely explored the power of social media, B2B companies thought that social media posts are too informal. However, things are changing now. With the power of social media growing so rapidly, businesses of all…

Read More icon

Ways to Optimize Facebook Ad Campaigns

A Facebook campaign can prove to be one of the most effective marketing campaigns. The social media platform is known to have over 1.59 billion monthly active users and several in-depth targeting features which makes it a great place to find qualified leads. Running a Facebook ad is an extremely useful way to grow your business. But for Facebook ads…

Read More icon

Getting familiar with Facebook ads to generate leads for your business

Facebook is arguably one of the most popular and most used tools in the world. Ever wondered, how you can use Facebook ads to generate leads for your business. You will be surprised to know that there are several options available, where you can use Facebook Ads to generate leads for your business. Facebook increasing in popularity Day by day,…

Read More icon
Copyright © 2020 Xenia Consulting. All Rights Reserved.